[{"id":272266035282,"handle":"all-old","title":"[DEPRECATED] Pet Supplements \u0026 Treats for Dogs, Cats \u0026 Other Pets [DEPRECATED]","updated_at":"2025-05-20T00:05:12+01:00","body_html":"\u003cdiv class=\"image-with-text__text rte body\" data-mce-fragment=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eExplore our full range of 100% natural pet treats and natural pet products below. Whether your pet is struggling with stiff joints, anxiety, or digestion issues, or you’re simply looking for some natural pet treats for your beloved companion - all of our products are designed to keep your pets happy and healthy. To explore natural pet products for specific pets, discover our \u003c\/span\u003e\u003ca href=\"https:\/\/www.petspurest.com\/collections\/dogs\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eall natural dog products\u003c\/span\u003e\u003c\/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e, \u003c\/span\u003e\u003ca href=\"https:\/\/www.petspurest.com\/collections\/cats\"\u003e\u003cspan style=\"font-weight: 400;\"\u003enatural cat products\u003c\/span\u003e\u003c\/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e, or \u003c\/span\u003e\u003ca href=\"https:\/\/www.petspurest.com\/collections\/other-pets\"\u003e\u003cspan style=\"font-weight: 400;\"\u003esmall animal treats\u003c\/span\u003e\u003c\/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e","published_at":"2025-01-27T21:51:29+00:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":"0.00"},{"column":"title","relation":"not_contains","condition":"Bundle (Standard)"},{"column":"title","relation":"not_contains","condition":"Bundle (Deluxe)"},{"column":"title","relation":"not_contains","condition":"Bundle (Premium)"}],"published_scope":"web"},{"id":156682354770,"handle":"cats","title":"All Natural Cat Products \u0026 Treats","updated_at":"2025-05-19T20:45:00+01:00","body_html":"\u003cmeta charset=\"utf-8\"\u003eExplore our extensive range of all natural cat products below. Whether you’re on the lookout for something specific to help your cat’s health, \u003ca href=\"https:\/\/www.petspurest.com\/collections\/cat-grooming\"\u003ecat pamper kits\u003c\/a\u003e and grooming products, or you’re simply on the hunt for some tasty treats, our all natural cat products are made with your cat’s health and happiness in mind. From \u003ca href=\"https:\/\/www.petspurest.com\/collections\/cat-treats\"\u003enatural cat treats\u003c\/a\u003e to \u003ca href=\"https:\/\/www.petspurest.com\/collections\/supplements-for-cats\"\u003ecat supplements\u003c\/a\u003e, your feline friend deserves the very best.\u003cbr\u003e","published_at":"2019-11-19T17:54:14+00:00","sort_order":"best-selling","template_suffix":"cats-category-page","disjunctive":false,"rules":[{"column":"product_metafield_definition","relation":"equals","condition":"true"},{"column":"type","relation":"not_equals","condition":"Hidden"}],"published_scope":"web","image":{"created_at":"2019-11-19T17:57:06+00:00","alt":"Pets-Purest-Cat-Tabby","width":448,"height":519,"src":"\/\/www.petspurest.com\/cdn\/shop\/collections\/Pets-Purest-Cat-Tabby.jpg?v=1654782323"}},{"id":156682223698,"handle":"dogs","title":"All Natural Dog Products \u0026 Treats","updated_at":"2025-05-20T00:05:12+01:00","body_html":"\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eExplore our well-stocked range of all natural dog products below. Whether your canine companion is in need of specific dog health products, or you’re looking to stock up on general dog supplies to aid in grooming or training, our all natural dog products are made with your dog’s health and happiness in mind. \u003c\/span\u003e","published_at":"2019-11-19T17:47:04+00:00","sort_order":"manual","template_suffix":"dogs-category-page","disjunctive":false,"rules":[{"column":"type","relation":"contains","condition":"Dog"}],"published_scope":"web","image":{"created_at":"2019-11-19T17:53:19+00:00","alt":"Pets-Purest-Dog-Viszla","width":448,"height":519,"src":"\/\/www.petspurest.com\/cdn\/shop\/collections\/Pets-Purest-Dog-Viszla.jpg?v=1654782253"}},{"id":156685402194,"handle":"best-sellers","title":"Best Sellers","updated_at":"2025-05-20T00:05:12+01:00","body_html":"\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eAt Pets Purest we pride ourselves on creating high-quality natural pet products that you and your beloved pet can count on. From nutritious and delicious \u003c\/span\u003e\u003ca href=\"https:\/\/www.petspurest.com\/\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/www.petspurest.com\/\"\u003e\u003cspan data-mce-fragment=\"1\"\u003edog supplements\u003c\/span\u003e\u003c\/a\u003e\u003cspan data-mce-fragment=\"1\"\u003e and \u003c\/span\u003e\u003ca href=\"https:\/\/www.petspurest.com\/\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/www.petspurest.com\/\"\u003e\u003cspan data-mce-fragment=\"1\"\u003edog treats\u003c\/span\u003e\u003c\/a\u003e\u003cspan data-mce-fragment=\"1\"\u003e to our range of \u003c\/span\u003e\u003ca href=\"https:\/\/www.petspurest.com\/collections\/supplements-for-cats\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/www.petspurest.com\/collections\/supplements-for-cats\"\u003e\u003cspan data-mce-fragment=\"1\"\u003ecat supplements\u003c\/span\u003e\u003c\/a\u003e\u003cspan data-mce-fragment=\"1\"\u003e and \u003c\/span\u003e\u003ca href=\"https:\/\/www.petspurest.com\/collections\/other-pets\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/www.petspurest.com\/collections\/other-pets\"\u003e\u003cspan data-mce-fragment=\"1\"\u003esmall animal supplements\u003c\/span\u003e\u003c\/a\u003e\u003cspan data-mce-fragment=\"1\"\u003e, these products are best-sellers for a reason.\u003c\/span\u003e\u003cbr\u003e","published_at":"2025-01-27T21:52:14+00:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"type","relation":"contains","condition":"Best"}],"published_scope":"web"},{"id":666636026237,"handle":"best-sellers-1","updated_at":"2025-05-19T20:45:00+01:00","published_at":"2025-01-27T21:21:48+00:00","sort_order":"best-selling","template_suffix":"","published_scope":"web","title":"Best Sellers","body_html":"\u003cp\u003eExplore our range of best-selling products\u003c\/p\u003e"},{"id":272480239698,"handle":"cat-supplements","updated_at":"2025-05-19T20:45:00+01:00","published_at":"2025-01-27T21:52:11+00:00","sort_order":"best-selling","template_suffix":"","published_scope":"web","title":"Cat Supplements","body_html":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eKeeping your cats happy and healthy is our main priority at Pets Purest, which is why we provide a range of cat vitamin supplements to promote your feline’s wellbeing in a variety of ways.\u003c\/span\u003e\u003c\/p\u003e\n\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eWhether you want to take extra care of your cat’s coat with \u003c\/span\u003e\u003ca href=\"\/collections\/cat-salmon-oil\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003esalmon oil for cats\u003c\/span\u003e\u003c\/a\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e, need a solution to clean out your feline’s ears or you’re on the hunt for the best \u003c\/span\u003e\u003ca href=\"\/collections\/cat-joint-supplements\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003ejoint supplements for cats\u003c\/span\u003e\u003c\/a\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e, we have a whole variety of natural supplements that are certain to help. Take a look at our amazing selection of cat supplements below and show your pet just how much they mean to you.\u003c\/span\u003e"},{"id":268370018386,"handle":"cat-dental-supplements","updated_at":"2025-05-19T18:10:02+01:00","published_at":"2025-01-27T21:52:07+00:00","sort_order":"manual","template_suffix":"cats-dental-category","published_scope":"web","title":"Dental Supplements for Cats","body_html":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eTake care of your feline’s dental health with our range of 100% natural products that work to eliminate plaque and tartar whilst freshening up your cat’s breath. Whether cat dental \u003c\/span\u003e\u003ca href=\"https:\/\/www.petspurest.com\/collections\/cat-treats\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/www.petspurest.com\/collections\/cat-treats\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003etreats\u003c\/span\u003e\u003c\/a\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e, plaque removal powder or sprays work best for your feline, you’ll find plenty of chemical-free hypoallergenic cat dental care products at Pets Purest.\u003c\/span\u003e\u003c\/p\u003e"},{"id":266563321938,"handle":"dog-dental-supplements","updated_at":"2025-05-19T18:10:02+01:00","published_at":"2025-01-27T21:52:07+00:00","sort_order":"manual","template_suffix":"dogs-dental-category","published_scope":"web","title":"Dental Supplements for Dogs","body_html":"\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eDoes your dog have bad breath? You are not alone, a buildup of bacteria and plaque can make your dog's breath smell pretty bad. We want to keep your dog's teeth healthy as easily as possible, which is why we have created a range of 100% natural dental \u003c\/span\u003e\u003ca href=\"https:\/\/www.petspurest.com\/collections\/dog-supplements\"\u003e\u003cspan style=\"font-weight: 400;\"\u003esupplements\u003c\/span\u003e\u003c\/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e and \u003c\/span\u003e\u003ca href=\"https:\/\/www.petspurest.com\/collections\/dog-treats\"\u003e\u003cspan style=\"font-weight: 400;\"\u003edog treats\u003c\/span\u003e\u003c\/a\u003e\u003cspan style=\"font-weight: 400;\"\u003e that keep your pet's pearly whites clean and free from disease.\u003c\/span\u003e\u003c\/p\u003e","image":{"created_at":"2023-06-16T16:21:11+01:00","alt":null,"width":1080,"height":1080,"src":"\/\/www.petspurest.com\/cdn\/shop\/collections\/img.png?v=1686928871"}},{"id":272467492946,"handle":"dog-supplements","title":"Dog Supplements","updated_at":"2025-05-19T20:45:00+01:00","body_html":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eAt Pets Purest, our goal is to help your dogs live a happy and healthy life and keep their tails wagging. We offer a whole range of natural dog supplements that work to maintain your canine companion’s health in a variety of ways so that you can keep on top of your dog’s wellbeing.\u003c\/span\u003e\u003c\/p\u003e\n\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003eWhether you’re looking to soothe allergies or itching, or you’re in need of \u003c\/span\u003e\u003ca href=\"https:\/\/www.petspurest.com\/collections\/joint-supplements-for-dogs\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/www.petspurest.com\/collections\/joint-supplements-for-dogs\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003edog joint supplements\u003c\/span\u003e\u003c\/a\u003e\u003cspan style=\"font-weight: 400;\" data-mce-fragment=\"1\" data-mce-style=\"font-weight: 400;\"\u003e to aid their struggles, we have plenty of natural dog supplements that are guaranteed to match your needs. Browse our selection of dog vitamin supplements now and give your pet that extra little bit of love and care that they deserve.\u003c\/span\u003e","published_at":"2023-06-29T09:59:30+01:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"product_metafield_definition","relation":"equals","condition":"Allergies \u0026 Itching"},{"column":"product_metafield_definition","relation":"equals","condition":"Bundle"},{"column":"product_metafield_definition","relation":"equals","condition":"Calming"},{"column":"product_metafield_definition","relation":"equals","condition":"Dental"},{"column":"product_metafield_definition","relation":"equals","condition":"Digestion"},{"column":"product_metafield_definition","relation":"equals","condition":"Eyes \u0026 Ear Care"},{"column":"product_metafield_definition","relation":"equals","condition":"Flea \u0026 Wormwood"},{"column":"product_metafield_definition","relation":"equals","condition":"Joint Support"},{"column":"product_metafield_definition","relation":"equals","condition":"Odour"},{"column":"product_metafield_definition","relation":"equals","condition":"Skin \u0026 Coat"}],"published_scope":"web"},{"id":156682944594,"handle":"other-pets","title":"Natural Products Suitable for All Pets","updated_at":"2025-05-19T20:45:00+01:00","body_html":"\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eExplore our extensive range of small animal treats and supplements. Whether you’re looking for natural rabbit treats or hamster supplements, our selection has got you covered. We even stock horse supplements for those not-so-little pets!\u003c\/span\u003e\u003c\/p\u003e","published_at":"2019-11-19T17:57:40+00:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"type","relation":"contains","condition":"Other"}],"published_scope":"web","image":{"created_at":"2019-11-19T18:07:22+00:00","alt":"Pets-Purest-Rabbit-Horse-Ferret-Guinea-Pig","width":448,"height":519,"src":"\/\/www.petspurest.com\/cdn\/shop\/collections\/Pets-Purest-Rabbit-Horse-Ferret-Guinea-Pig.jpg?v=1654782362"}},{"id":274755453010,"handle":"new-collection-template","updated_at":"2025-05-20T00:05:12+01:00","published_at":"2025-01-27T21:51:49+00:00","sort_order":"best-selling","template_suffix":"new-collection","published_scope":"web","title":"New Collection","body_html":"\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eLorem ipsum dolor sit amet, consectetur adipiscing elit. Sed tempor eros id euismod semper. Cras tristique ac libero eget elementum. Cras velit ante, molestie in suscipit eu, commodo quis nibh. In gravida consectetur vulputate. Donec ac aliquam enim. Donec velit lectus, blandit quis laoreet sed, imperdiet id erat. Praesent turpis est, vestibulum eget egestas in, pretium ac erat. Suspendisse aliquam scelerisque risus elementum facilisis. Mauris auctor nisl sit amet risus finibus sagittis. Ut tortor ex, elementum a velit sed, sodales semper arcu.\u003c\/span\u003e\u003cbr\u003e"},{"id":274479841362,"handle":"pet-dental-supplements","title":"Pet Dental Supplements","updated_at":"2025-05-19T18:10:02+01:00","body_html":"Explore our range of 100% natural dental products, specifically formulated to help banish bad breath, reduce the risk of gum disease and optimise your pet's oral hygiene.","published_at":"2025-01-27T21:51:46+00:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Dental"}],"published_scope":"web"},{"id":276802240594,"handle":"all","title":"Supplements \u0026 Treats for All Pets","updated_at":"2025-05-20T00:05:12+01:00","body_html":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eExplore our range of 100% natural pet treats and supplements below. Whether your pet is struggling with stiff joints, anxiety, or digestion issues, or you’re simply looking for some natural pet treats - all of our products are designed to keep your pets happy and healthy.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e","published_at":"2025-01-27T21:51:32+00:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":"0.00"},{"column":"title","relation":"not_contains","condition":"Bundle (Standard)"},{"column":"title","relation":"not_contains","condition":"Bundle (Deluxe)"},{"column":"title","relation":"not_contains","condition":"Bundle (Premium)"}],"published_scope":"web"}]
Subscribe and support your pet’s dental health – from just 15p per day. This easy-to-use seaweed powder helps to banish plaque and tartar build-up, whilst freshening your pet’s breath. Used daily, it supports long-term dental health – all for as little as 15p per day when you subscribe. Just a simple daily sprinkle supports a cleaner, healthier mouth – no brushing required. Suitable for both cats & dogs.
20% Off Every Order. Hassle-Free Deliveries. Change Or Cancel At Any Time. VIP Offers + Early Access.
Benefits
Natural Plaque Powder helps to banish plaque and tartar build-up, whilst freshening your pet’s breath. Our 100% natural seaweed formula is designed to not only help remove plaque and tartar, but also prevent them from forming in the first place.
Your pet's teeth won't just be cleaner, this product delivers a whole host of other benefits too; including boosting the immune system and supporting digestive health.
Use alongside our Dental Supplement treats and Dental functional treats for even better results.
Not suitable for animals being treated for hyperthyroidism
How To Use
Simply add to your pet’s food. It couldn’t be easier to use, with no fiddly toothbrushes or expensive dental chews.
Daily Amount: ½ teaspoon
Suitable for any breed of dog, cat, horse or ferret over 8 weeks old. It is not suitable for pregnant or lactating animals.
This product is particularly suitable for dogs that have an increased risk of bad breath, or those with a high risk of dental issues.
Small dog breeds, such as Toy Poodles, King Charles Cavalier Spaniels, Yorkshire Terriers and Chihuahuas have a higher risk of developing bad breath, whereas breeds with flat faces are more prone to dental issues, such as Boxers, Pugs, King Charles Cavalier Spaniels, Bulldogs, French Bulldogs and Shih Tzus.
Our products are gentle on tummies, specially formulated for everyday use. For best results, use daily as part of your pet’s daily wellness routine.
Ingredients
100% Seaweed
That's it!
*scoop not included*
Shipping & Delivery
FREE Standard Tracked Delivery (3-5 working days) on all UK orders over £35.00.
For orders under £35.00 there is a flat charge of £3.99 for Standard Tracked Delivery (3-5 working days).
UK Next Day Tracked Delivery (1-2 working days) has a fee of £4.99.
Seaweed is a natural toothbrush, containing enzymes proven to not only fight plaque and tartar build-up, but also to help freshen breath. Simply adding a little seaweed to your pet’s food every day could help you avoid expensive vet bills.
Packed full of vitamins and minerals, Seaweed is a pet superfood, helping to support the immune system and maintain your pet's digestive health too.
100% Natural
We provide a range of 100% natural treats, supplements and hygiene products to help keep pets feeling healthy from the inside out!
No Artificial Nasties
All of our products are free from artificial chemicals, preservatives and fillers found in many alternative mass-produced brands.
Over 1 Million Happy Pets
We're passionate about pet wellbeing, supporting them on their journey of daily wellness and lifelong happiness!
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Your questions answered
Frequently Asked Questions
How big is one scoop?
1 scoops is equivalent to ¼ teaspoon.
How many scoops should you use for a large dog?
The product is similar to toothpaste in the sense that a little goes a long way. Therefore, 1-2 scoops is a suitable amount for pets of all sizes. If your dog is larger then we would recommend 2 scoops.
Do you include a scoop?
Unfortunately, we no longer include a scoop in our Plaque Pro in an attempt to be as environmentally friendly as possible.
What makes our products unique?
We show clearly what ingredients we include across our entire range, making it simple for pet owners to understand exactly what the product is and does.
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Passionate About Pet Wellbeing
Founded in 2017, our vision is to be the UK’s first 100% natural pet supplement brand, providing healthy, natural alternatives to many mass-produced pet products. Free from any artificial chemicals, preservatives or fillers, we strive to deliver only the best products for you and your pet.
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