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Pet Weight
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5kg
12 weeks
10kg
12 weeks
15kg
12 weeks
20kg
12 weeks
25kg+
12 weeks
Each tub contains approximately 85 half teaspoon servings.
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Key Benefits
Healthy teeth and fresh breath shouldn't be complicated. Made from 100% natural seaweed and nothing else, our Plaque Powder is a simple daily supplement that helps support plaque control and maintain healthy gums - no brushing required.
Just add to your pet's food and let nature do the rest.
Not suitable for animals being treated for hyperthyroidism.
Feeding Guide
Daily Amount: 1/2 Teaspoon
Simply sprinkle over your pet's food once a day - no toothbrushes, no fuss.
Suitable for pets over 8 weeks old.
Ingredients list
100% Seaweed (Ascophyllum nodosum)
Delivery
UK Delivery:
FREE Standard Tracked Delivery (5-7 working days) on all UK orders over £35.00
For orders under £35.00 there is a flat charge of £3.99 for Standard Tracked Delivery (5-7 working days).
UK 1st Class Delivery (2 working days) has a fee of £4.99.
*Please note that any orders placed after midday will be processed the next work day.
100% Natural
No Hidden Nasties
Formulated By Nutritionists
Everything They Need. Nothing They Don’t.
Naturally rich in enzymes, our 100% pure Plaque Powder helps support plaque control and maintain fresher breath from within. No chemicals, no preservatives. Just one powerful natural ingredient, doing what nature intended.
Everyday Health Benefits
Cleaner Teeth, Happier Smiles
Naturally rich in enzymes, our Plaque Powder helps support plaque control and maintain cleaner, healthier teeth once sprinkle at a time.
Gums in Great Shape
Gum disease is one of the most common health concerns in pets - yet one of the most overlooked. Our 100% natural seaweed formula helps maintain gum health from within, as part of your pet's daily routine.
Naturally Fresh Breath
Nobody wants to turn away from a pet cuddle. Our Plaque Powder helps keep your pet's breath naturally fresh.
Good Health From the Inside Out
A healthy mouth is just the start. Our natural seaweed formula contributes to maintaining your pet's overall wellbeing as part of a balanced daily diet.
★★★★★
I've been using the Plaque Powder for more than a year now, so my dog has had 3 of her usual 6 month check ups... the vet is very impressed by her teeth (particularly as she was a rescue dog, and when I adopted her, her teeth weren't in very good condition). I can thoroughly recommend it!
Real Pets. Real Results.
We’ve supported over 1 million pets and counting with our clean, effective nutrition.
Plaque Powder
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100% Pure Seaweed
No Artificial Preservatives
Formulated by Pet Nutritionists
No Brushing Required
Easy Sprinkle-On Application
Frequently Asked Questions
Just one ingredient: Ascophyllum nodosum, a natural seaweed known for its enzyme content and dental health benefits. No fillers, no chemicals, no preservatives.
Yes! Many pet owners notice fresher breath and healthier-looking gums with regular daily use. As with any natural supplement, consistency is key.
Our seaweed formula is naturally rich in enzymes that help support plaque control and maintain healthier gums as part of your pet's daily routine. Simply sprinkle it on their food - no brushing required.
As it's made from seaweed, Plaque Powder does have a scent of the sea. That said, at just ½ a teaspoon, it can easily be mixed thoroughly into your pet's food, where it's usually masked by the scent of the food itself. For very sensitive pets, it's best to gradually build up to the full ½ teaspoon to help them get used to the scent and taste.
Just ½ teaspoon a day, sprinkled straight over your pet's food.
Every pet is different, but many owners start to notice fresher breath and whiter teeth within a few weeks of daily use. For gum health and plaque control, consistent use over several months produces the best results.
Yes - Plaque Powder is suitable for dogs, cats and small pets over 8 weeks old.
Keep it in a cool, dry place with the lid sealed tightly to help preserve freshness.
Just one ingredient: Ascophyllum nodosum, a natural seaweed known for its enzyme content and dental health benefits. No fillers, no chemicals, no preservatives.
Our seaweed formula is naturally rich in enzymes that help support plaque control and maintain healthier gums as part of your pet's daily routine. Simply sprinkle it on their food - no brushing required.
Just ½ teaspoon a day, sprinkled straight over your pet's food.
Yes - Plaque Powder is suitable for dogs, cats and small pets over 8 weeks old.
Yes! Many pet owners notice fresher breath and healthier-looking gums with regular daily use. As with any natural supplement, consistency is key.
As it's made from seaweed, Plaque Powder does have a scent of the sea. That said, at just ½ a teaspoon, it can easily be mixed thoroughly into your pet's food, where it's usually masked by the scent of the food itself. For very sensitive pets, it's best to gradually build up to the full ½ teaspoon to help them get used to the scent and taste.
Every pet is different, but many owners start to notice fresher breath and whiter teeth within a few weeks of daily use. For gum health and plaque control, consistent use over several months produces the best results.
Keep it in a cool, dry place with the lid sealed tightly to help preserve freshness.
Customer Reviews
Overall rating: 4.5 / 5 from 212 reviews.
They all eat without fuss does a great job of keeping their teeth clean
Smells just like the sea too
Was using your dental spray, as you not selling it any longer was advised to try the dental powder. Amy has taken to it well, only been on it a little while so can;t say yet if it's working. Would love if you restock the spray again but for now will continue with the powder.
Only been using for a short while, teeth are keeping white easy to use and most important Amy doesn't mind it. Use to use your spray but sadly you have stopped it, that worked wonderfully..
I have been using the powers for a few months now and I would definitely recommend. As my dog is getting on in years I like to know I am doing everything I can to help keep her teeth in good condition. The powder has definitely helped with my dogs breath and her teeth definitely look cleaner than they ever have. Thank you for a great product which is super easy to just add to her feed ☺️
I adopted a little 9 year old bitch through welfare last year with the most appalling teeth I have ever seen. Sadly as she has a severe heart murmur we have decided against a dental - vet advice re anaesthetic risk in her condition. So we are determined that she will enjoy the best life that she can, for however long that she can. Your product was recommended, she has it daily & within a year we can now see at least part of most of her teeth where the awful plaque has receded. Her teeth will never be good but they are so much better . Thank you so much
I find this finger product simple and effective ,the brown stains clearly visible on the finger glove ,my chihuahuas are difficult to get into their mouths , so this is most likely a good way .also the container holds a good many applications
We put a scoop of this over our pooch's wet food. She loves it, does her happy tippy toes and everything! She doesnt struggle with bad breath or plaque. She'll be 11yrs old in a couple of months, and her teeth and gums are perfectly healthy. A regular addition.
My dogs teeth are a lot cleaner since using this powder. She's 10 years old and the vet said her teeth were in good order for her age. Highly recommend
I wanted to keep my 2 yr old Labradors teeth clean. A Tooth brush is not an option as he bites it. I am now on my second tub of seaweed. He loves it mixed with yogurt and his teeth are great.
Add this to the top of my dogs food twice a day and he eats it every time. Need to wait longer to see consistent results but I’m confident this is working.
Having a dog that won’t let you clean his teeth tried dental sticks and tooth paste this was my last hope thanks to your product it cleans his teeth and he loves it recommend it’s to any dog and cat owners thanks
I've been using the Pet's Purest Plaque Powder for morw than a year now... so, my dog has had 3 of her usual 6 month checks...the Vet is very impressed by her teeth (particularly as she was a Rescue dog & when I adopted her, her teeth weren't in very good condition).
I can thoroughly recommend it!
When this first arrived I didn't think my cats would entertain it as it smells quite strong, but I mix it in with their food at breakfast time and they always eat it.
I bought it as a preventative measure as there is absolutely no way our cats would let us brush their teeth.
Only been using for just over a week. One of my dog's had a bit of plaque on her back tooth, it came straight off when I tried to remove it. Great stuff will keep using it for both dog's.
The best on the market. Pets Purest plaque powder really does work. I sprinkle the required amount on my dog's food each day. Being a natural product, it takes a while for the results to show but the result is clean, plaque-free teeth.
Have been buying the Seaweed dental powder for years, and long term it has had a very positive effect on maintaining the health on the teeth of my dogs.
Was recommended this by a very knowledgeable fellow doggy mum after being presented with a quote for my dogs teeth clean at the vets for hundreds of pounds . By using this daily her mouth is now well on the way to be clean and healthy again .It's an amazing product and I highly recommend it to every dog owner .
Started to use with our toy poodles. ( 4 years old). Were scheduled for dental work recently, but only ended up with clean.
Have kept poodles for over 50 years and have always had problems with their teeth. Hopefully not for much longer.
Robert & Pamela